Monday, March 19, 2012

Tom's glasses

Not only do the glasses look very cool, there is a beautiful story behind it as well..
One for One again, you buy yourself some fab glasses and you help a child in need who's having eye complications. I am so inspired by this company, what a great way to start a company anyhow...
It's more about sharing than receiving buckets full of money. And it's more about reaching out than reaching in ...

"TOMS’ customers have given us the amazing honor of putting new shoes on children’s feet with every pair they have purchased. While giving some of these shoes to children in need, Blake Mycoskie, the founder of TOMS, was struck by the poverty in many of the communities he was serving. He saw so many basic human needs that were still unmet. Blake immediately recognized the incredible power of One for One™, and came to a startling conclusion: TOMS could be more than a shoe company - it should be a One for One™ company. With so many different needs around the world, he felt TOMS had an obligation to try to improve as many lives as possible. The first step in this new chapter of TOMS is sight. We started here because sight is a fundamental need. The loss of sight has a dramatic impact on a person's life - and on his or her family and community. TOMS is now giving to address this need".

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